On September 19, Leyard's 30th Anniversary Celebration, themed "Thriving at 30 – Bold and Steady, Moving Forward Together", grandly opened at the Water Cube in Beijing. More than a thousand guests, including domestic and international partners, industry experts, media representatives, and Leyard employees, gathered to look back on the company's achievements over the last three decades and jointly chart a blueprint for future development.

Three Decades of Perseverance

Building an Enduring Enterprise

At the opening of the celebration, Leyard Group Chairman Li Jun delivered a heartfelt speech: "We are grateful to all of our employees for their dedication over the past thirty years, and to their beloved families for their unwavering support; to our clients and partners (including distributors) for their trust and collaboration, whether here with us today or supporting us from afar; to our investors and the capital markets, which have enabled our growth; and to this remarkable era of reform and opening-up, which has provided unprecedented opportunities for innovation and development".

Reflecting on his personal journey and Leyard's growth, Chairman Li highlighted three achievements he is most proud of: practicing the vision of "common prosperity"by nurturing over 30 billionaires, hundreds of multi-millionaires, and thousands of millionaires; driving industry innovation with China-originated technologies and products that have successfully entered the global high-end market; and advancing international expansion, bringing Leyard's brand and technology to the world.

During the event, Chairman Li also outlined Leyard's future development plan: to launch the company's second growth curve by fully embracing AI and leading in visual experiences; to advance hand in hand with clients and partners in a spirit of equality, trust, collaboration, and shared success; and to safeguard employees'well-being while striving to build Leyard into an enduring enterprise guided by the philosophy of co-creation, co-sharing, mutual success, and joint development.

Anchored in display, powered by cultural tourism, and empowered by AI

Leyard is building an ecosystem of synergistic growth

Yuan Bo, President of Leyard Group and Chairman of Guangzhou Leafun Culture Science and Technology Co., Ltd., reflected on Leyard's thirty-year journey of growth and delved into the Group's strategic blueprint—anchored in three core sectors: "Display + Cultural Tourism + AI and Spatial Computing", aimed at fostering a new model of synergistic development. He emphasized that cultural tourism, as part of China's national development strategy, is a sector to which Leyard is actively responding, positioning it as the company's second growth curve and striving to become a global leader in integrated cultural tourism operations and services.

In view of the immense potential of China's trillion-yuan urban renewal market and the evolving trend of cultural tourism from sightseeing to immersive experiences, Leyard will move forward under a new "2+4+1" strategic framework, creating a full cycle that spans from strategic leadership to operational implementation.

Empowering National Events

Let the World See Through Our Screens

Liu Haiyi, Vice President of Leyard Group and Chairman of Zhongzhuang High Technology Co., Ltd., led attendees in revisiting the success stories that exemplify the company's commitment and responsibility to the nation. From the display marvels at the Beijing Olympics and Paralympics, to the flawless execution of six grand celebrations at Tiananmen Square, and to its contributions as a private company at the Wuhan Military World Games, Leyard has achieved one legendary milestone after another in the LED display industry.

At the event, Leyard proudly unveiled three major new offerings: a wireless self-organizing network, next-generation LiFi (Light Fidelity) visible light communication with secure connectivity technology, and specialized equipment. These launches represent significant breakthroughs in critical technology areas, highlighting the company's robust innovation capabilities and its determination to continue leading the industry.

Expanding Globally

Showcasing China's Smart Manufacturing

Li Xiaoming, CEO of Planar and OptiTrack, shared the company's journey since its founding in 1983. Leveraging cutting-edge display technologies, exceptional product quality, and the industry's most capable service team, PLANAR has consistently upheld its philosophy of "striving for the best", maintaining a high-end market position and standing out amid intense global competition and pricing pressures. In 2025, Planar achieved record-breaking orders in the North American market, earning widespread recognition from government agencies, leading enterprises, and top industry clients.

Li highlighted that PLANAR's core competitiveness lies not only in continuous innovation and the pursuit of superior products, but also in "better serving North American customers". By optimizing business processes and enhancing team collaboration, the company delivers high-value, highly reliable solutions, earning widespread trust and respect in the market.

AI and Spatial Computing

Empowering a Wide Range of Industries

During the gathering, a stunning robotic performance: the Yingge Dance, captured the audience's attention. Their precise movements and perfectly timed jumps were made possible by the robust support of Virtual Point AI and spatial computing technologies. Following the performance, Liu Yaodong, Chairman and CEO of Virtual Point, presented the company’s series of R&D achievements and strategic initiatives based on spatial computing, along with case studies across industries including TV and film, gaming, robotics, autonomous driving, toys, drones, healthcare, and sports, creating immense value across sectors.

In particular, in the field of embodied intelligence, Liu stressed that Virtual Point does not manufacture the robots themselves, but instead empowers partners to develop superior robots. As the company expands its AI and spatial computing capabilities in embodied intelligence, it has enabled partners, educational and research institutions, and robotics training centers to achieve pioneering technological breakthroughs and practical results.

Display Technology Innovation

Driving industry development

Sun Zheng, Product Director of Leyard Group, provided a systematic review of the evolution of LED display technology and offered insights into future development trends. He also introduced Leyard's 2025 innovations, including the substrate-free Micro LED technology Hi-Micro and advancements in AR glasses.

Leyard's augmented reality (AR) glasses are intelligent wearable devices designed for business scenarios, integrating core functions such as real-time multilingual translation, voice prompting, smart navigation, and AI assistance. Powered by advanced binocular waveguide technology and Leyard's proprietary two-dimensional hybrid grating design, the glasses provide exceptional transparency and a glare-free viewing experience. Weighing just 49 grams, they also support customized prescription lenses for comfortable, all-day wear.

In addition, Leyard has launched co-branded AR glasses with Rokid for commercial applications. Designed for cultural tourism and exhibitions, the glasses feature display, photography, audio amplification, and AI-guided tour functions. They are expected to transform the operational and service experience in cultural tourism by replacing traditional tour guide devices such as radios and headphones.

Notably, demo units of both AR glasses were showcased on-site, enabling over 50 overseas colleagues and guests to enjoy real-time multilingual translation and a significantly enriched meeting experience.

Time passes like a song. Though thirty years may be but a fleeting moment in the grand sweep of history, they represent an era of unwavering dedication and remarkable achievements for Leyard. Now, standing at the threshold of a new thirty-year journey, Leyard is set to advance its integrated development ecosystem of "Display + Cultural Tourism + AI and Spatial Computing". With a more open and collaborative approach, the company will work with partners to shape a new blueprint for audiovisual technology, striving to become a time-honored enterprise and deliver even greater value to the nation and society.